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SB Group is a sales, marketing and distribution business providing sales and marketing services to our clients. Currently, SB Group operates in the Eastern Cape through the network of Hollard franchise branches which are owned and managed by SB group.

We currently have 13 operating branches and teams spanning the entire province, from Port Elizabeth all the way to Matatiele. We employ over 200 people in our branch and field network across the province, providing branch servicing and field marketing.

Through our skilled staff, experience, knowledge of the Eastern Cape market and campaign management capabilities, SB Group is well positioned to execute and deliver on client’s needs. SB Group endeavours to distribute and market the quality products our clients have on offer, through our network of agents across the province.

SB Group is very conscious of the economic conditions facing the country and particularly in the province. As a result we endeavor to be a socially responsible business we seeks actively tackle some of the issues facing our country and province, such as unemployment, poverty, poor education levels and inequality.

Products Offered

  • Funeral Cover
  • Life Cover
  • Monthly Provider Cover
  • Legal Combo Cover
  • Accidental Cover


We want to be the best in sales, marketing and distribution across the Eastern Cape province. We want to deliver service of superior Quality for a sustainable future for our organization and that of our partners.


We see ourselves as an organization that makes a recognizable impact in the lives of our employees, customers and the communities we serve. We aim to achieve this vision through investing in talent, excellent customer service and partnering with the communities. We believe that, should we achieve this vision, not only will our immediate environment thrive, our organization will also be positively impacted.


Opening Hours


7.00 AM – 4.00 PM


7.00 AM – 4.00 PM


7.00 AM – 4.00 PM


7.00 AM – 4.00 PM


7.00 AM – 4.00 PM






Our Address:

Office 1B, Esprit House St Helena Drive, Triple Point Beacon Bay, East London

Contact Owner